health
Why is Hailey Bieber applying face masks with a comb? A trick that set social media on fire, the goddess of marketing!
Hailey Bieber has introduced a new face mask from her brand "Rhode", but what caused reactions is the unusual way of application. Instead of fingers or a brush, the mask is spread with a comb, which quickly went viral on social media.

TL;DR
- Hailey Bieber's new Rhode face mask has gone viral for its unusual application using a comb.
- The 'caffeine reset' mask aims to refresh skin, reduce puffiness, and make the face look more rested.
- Experts claim comb application offers no unique benefits over traditional methods.
- The comb application is considered a visual trick rather than an enhancement to the product's effectiveness.
- The virality is attributed to marketing, as Bieber excels at creating global trends from simple ideas.
- Rhode, founded in 2022, is a highly followed brand in the beauty industry, known for its well-designed campaigns.