tech

March 18, 2026

Corporate Thriller

During more than six decades of existence, Asterix comics have become a globally recognizable institution, so it's not surprising that Asterix in Lusitania had a huge initial print run of about five million copies worldwide, while its sales in France rank it among the most successful releases in 2025.

Corporate Thriller

TL;DR

  • The new Asterix album, "Asterix in Lusitania," is the first adventure set in Portugal.
  • Fabrice Caro takes over as scriptwriter, bringing a distinct, more modern humor and a plot structured like a corporate thriller.
  • The story involves helping a local merchant escape imprisonment due to a conspiracy.
  • The humor includes anachronisms, wordplay, and guest appearances, with authors skillfully incorporating Portuguese motifs.
  • Didier Conrad's artwork is lively and aesthetically pleasing, though it shows subtle changes in character proportions and style.
  • Despite some pacing issues and a less sharp script than classic Asterix, the album shows signs of creative resurgence for the long-running series.
  • The episode has received high ratings from readers, indicating a positive reception for the new direction.