economy
February 7, 2026
DELEZ ATTACKS THE STATE! Nothing matters to them but profit
The consumer association Efektiva calls for a new boycott of the retail chain "Delez" after news that it has sued the state over a margin regulation. "Delez" is the largest retail chain in the country, with the largest number of retail outlets and the highest revenues.

TL;DR
- Consumer association Efektiva is calling for a boycott of the retail chain Delez.
- The call for boycott follows news that Delez sued the Serbian state over a decree on margins.
- Delez is the largest retail chain in Serbia with the most stores and highest revenues.
- During 2023-2024, Delez operated with a gross margin of 46% and a net profit of around 130 million euros.
- The association claims Delez's lawsuit against the state is essentially a lawsuit against Serbian citizens.
- Delez filed a lawsuit with the International Centre for Settlement of Investment Disputes (ICSID) in Washington.
- Ahold Delhaize claims that state regulations have made their subsidiary, Delez Serbia, unprofitable.
- In September last year, the Serbian government introduced a decree limiting margins for 23 product categories for six months.
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