tech
February 2, 2026
Vertikalna dramaturgija u filmskoj industriji: Producent Miroslav Mitić otkrio sve o ovom pravcu
Filmski producent, Miroslav Mitić važi za jednog od najposvećenijih umetnika u našoj zemlji, a svojim stvaralaštvom se posebno izdvaja. On je za portal Telegraf govorio o novom pravcu, a to je vertikalna dramaturgija.
TL;DR
- Vertical dramaturgy is a new narrative approach tailored for modern platforms, short attention spans, and immediate audience interaction.
- Platforms like TikTok are not just distribution channels but have fundamentally changed audience behavior and engagement with stories.
- Artificial intelligence is already influencing content development, analysis, and distribution.
- The film industry should speak the language of the present and future, not the past, as audiences have already shifted.
- Success in film should be judged by necessary criteria, not ideological ones, focusing on responsibility towards budget, deadlines, audience, and investors.
- Popularity and market success should not be seen as contrary to artistic value but as a sign of competence in reaching an audience.
- National identity in culture is preserved through vitality and engagement, not isolation.
- Resistance to change in cinema stems from inertia and comfort, not principle.
- Serbian cinema needs industrial literacy, an open system, and the courage to embrace the contemporary context.
- The core problem in Serbian film is professional, not ideological or geographical, and is measured by completed films, audience reach, longevity, and economic viability.