economy
March 27, 2026
Economic, Tourist, and Educational Wine Event: 11th Kragujevac Wine Salon
The Kragujevac Wine Salon, organized by the Šumadija Wine Knights Order, is one of the most prestigious wine events in Serbia, gathering both established and young wineries from Serbia and the Southeast European region, professional buyers from distribution, Retail and HoReCa sectors, restaurants, wine shops, collectors, wine media, and tourism organizations and agencies, as reminded by the salon organizers.

TL;DR
- The 11th Kragujevac Wine Salon takes place over two days in Kragujevac.
- The event hosts established and emerging wineries from Serbia and Southeast Europe.
- It attracts professional buyers, restaurateurs, collectors, media, and tourism professionals.
- The first day is for industry professionals and serious collectors, while the second day is for the public with tastings and educational programs.
- The "Greatest Contribution to Wine Tourism" award will be presented to winery Lastar.
- The salon features producers of wine equipment, enological products, food, and beverages.
- Supporting organizations include the Chamber of Commerce, the City of Kragujevac, and various wine associations.