This is the saddest billboard in Serbia! As much as 99.6% of people in Serbia have NOT done THIS, the question is WHY
We usually only glance at most billboards and advertisements. Branded clothing, shoes, bags... Luxury travel, cars, jewelry... But this billboard we spotted on a busy road in Belgrade is completely different.
TL;DR
- A billboard in Belgrade highlights that 66% of people in Serbia say they would jump in front of a wild animal to save a life, yet only 0.4% have registered to donate stem cells.
- Donating stem cells offers a chance for new life to patients suffering from severe blood diseases like leukemia or lymphoma, often being their only hope for a cure.
- The registration process is simple: healthy individuals aged 18-45 need to fill out a questionnaire and provide a small blood sample or cheek swab.
- If a match is found, stem cells are typically collected from peripheral blood through a painless procedure similar to blood donation, without requiring surgery.
- Serbia's stem cell registry has a small percentage of the population, making it difficult to find suitable donors for patients, and each new registration increases the chance of saving a life.