economy
January 2, 2026
Genov (HORES): U toku gradnja hotela za potrebe EKSPO-a, hotelijeri zainteresovani za subvencije
U izgradnji u Beogradu je od 1.500 do 2.000 novih smeštajnih jedinica, soba i apartmana, za potrebe specijalizovane izložbe „Ekspo 2027“, ali i za standardne potrebe grada, rekao je u intervjuu za Betu direktor Poslovnog udruženja hotelijera i restoratera Srbije (HORES) Georgi Genov.
TL;DR
- 1,500-2,000 new accommodation units (rooms and apartments) are under construction in Belgrade.
- New hotels are being built by major international brands such as InterContinental, Marriott (Moxy hotels), and Ritz-Carlton.
- The expansion is driven by the needs of Expo 2027 and the long-term growth of business and cultural tourism in Belgrade and Serbia.
- Belgrade currently has approximately 8,000 hotel rooms, with 441 categorized hotels and 22,834 rooms in Serbia.
- There is a demand for more five-star hotels and specialized congress, spa, and health hotels.
- The hotel industry faces a labor shortage across all categories, with strategies including systemic education and importing workers from Asian countries.
- The hotel industry experienced a stable but challenging year with rising costs, though quality-focused establishments maintained good occupancy.
- Tourist season was weaker than the previous year, with a preference for mountain and spa destinations over cities.
- Four-star hotels are the most popular due to their price-quality ratio, and there's growing interest in branded and boutique hotels.
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