economy

February 17, 2026

Everyone Predicted His Bankruptcy

Dan Price decided to reduce his salary by one million dollars so that all employees in his company would have a salary of $70,000.

Everyone Predicted His Bankruptcy

TL;DR

  • Dan Price reduced his own salary by $1 million to ensure all employees at his company earned at least $70,000 annually.
  • Critics predicted bankruptcy, but Price's company experienced growth, with the number of employees tripling.
  • Price financed the salary increases by reducing his personal expenses, selling a house, and using savings.
  • The company's employee turnover rate decreased by half, leading to increased customer service knowledge and company revenue.
  • During the pandemic, employees voluntarily took pay cuts, enabling the company to recover from a 55% business loss within four months.
  • Employees gifted Price a Tesla to express gratitude for his sacrifice and for making their dreams a reality.

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