tech

March 4, 2026

Ellison announced the merger of services and the fight with Netflix

We plan to merge the two services, which today gives us just over 200 million direct subscribers, Ellison said, according to the Washington Post.

Ellison announced the merger of services and the fight with Netflix

TL;DR

  • Paramount plans to merge its Paramount+ and HBO Max streaming platforms into a single service.
  • The combined service would have over 200 million direct subscribers.
  • The merger is intended to strengthen Paramount's market position against competitors.
  • Paramount will not change HBO's brand identity.
  • This follows Paramount's agreement to acquire Warner Bros. Discovery (WBD), the owner of HBO.
  • The deal is valued at approximately $110 billion and will face intense scrutiny from the U.S. Department of Justice.
  • The new platform would house content from both HBO Max and Paramount+, as well as other WBD and Paramount properties like CBS and CNN.

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