sports
February 18, 2026
Choreographer Benoit Richaud Coaches 16 Skaters from 13 Countries and Changes Team Jackets at Lightning Speed
At this year's Winter Olympics in Milan and Cortina, one figure attracted almost as much attention as the competitors on the ice: French coach and choreographer Benoit Richaud. Instead of waiting for medals, Richaud is winning the hearts of the audience and inspiring viral memes as he runs around, cheering and changing national team jackets faster than many jumps on the ice reach their highest score, reports Reuters.
TL;DR
- Benoit Richaud, a French coach and choreographer, is gaining attention at the Winter Olympics for his quick changes of national team jackets.
- Richaud, a former competitive ice dancer, is now a sought-after program designer for elite skaters worldwide.
- His jacket-changing routine is a method to mentally and emotionally immerse himself in each skater's performance.
- At the 2026 Winter Olympics, Richaud is coaching 16 skaters from 13 countries, making him one of the busiest coaches.
- He supports every athlete's potential, regardless of their national affiliation.
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