economy
February 15, 2026
Our priority is people, we want Gomex to be the best neighbor wherever it operates
My wish is that in five years, people in Serbia will have the impression that they see Gomex everywhere.
TL;DR
- Gomex prioritizes people, aiming to be the best neighbor in every community it serves, balancing price with quality and customer trust.
- The company has seen significant growth, opening 112 new stores from 2021-2024 and 20 more in 2025, alongside renovations, while also closing stores for portfolio optimization.
- CEECAT Capital's investment brings capital and a demand for discipline, transparency, and measurable results, supporting Gomex's transition to a sustainable growth model.
- Gomex offers a Business Loyalty card for legal entities, providing discounts, loyalty prices, and deferred payment options, alongside traditional wire sales.
- The company aims to be widely visible across Serbia within five years, recognized as a reliable and quality choice in local communities, expanding its network while maintaining its core brand identity.
- Gomex views the price margin regulation as a measure to protect citizens' standards and believes it is manageable with good organization and supplier relationships.
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