fashion
February 5, 2026
Nova kampanja brenda Abodi Transylvania je savršen miks mistike i mode
Nova kolekcija Abodi Transylvania, The Chronicles, živa mitologija nosive umetnosti, predstavljena je tokom Paris Couture Week-a, uz filmski kampanjski editorijal ukorenjen u transilvanijskom nasleđu i savremenom pripovedanju.
TL;DR
- Abodi Transylvania launched its new collection, "The Chronicles," during Paris Couture Week.
- The collection is described as 'living mythology' and wearable art, inspired by Transylvanian heritage, folklore, and mysticism.
- Key figures like Elisabeth Báthory are reinterpreted as symbols of female power and resistance against patriarchal norms.
- The pieces are crafted with artisanal techniques, including hand-painted elements, 3D patchwork using antique fabrics, and collaborations with local seamstresses.
- The accompanying campaign, photographed by Szilveszter Makó, uses cinematic and ritualistic visuals to position the collection as contemporary myth.
- The brand expands beyond clothing with items like the Vampire Castle Bag, wearable castle sculptures, ceramic masks, and sculptural pieces, reflecting a multidisciplinary approach.
- Abodi Transylvania aims to continue creating wearable art that merges fashion and sculpture, expanding into accessories and other artistic mediums.
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